A different kind of consultancy

YOUR PRODUCT IS PROBABLY FINE. YOUR STORY DECK MARKETING PITCH ACQUISITION RETENTION PROCESS GTM PRICING IS NOT.

And your investors can tell.

Book Your Diagnosis → How We Work →

We are Meera and Toni. We fix the narrative that makes investors lean forward.
We feed the GTM architecture that turns vague plans into concrete revenue.

We have worked with

GOOGLE YOUTUBE PUBLICIS ACCENTURE SONG MONKS LEMLIST SOCIETE GENERALE BPCE BUSKA NETFLIX BACARDI RENAULT DOCTOLIB HP LA GROWTH MACHINE L'OREAL ZELIQ IGN TAIYO ESSILOR

Before and After: From forgettable pitch deck to compelling narrative

The Quiet Part, Out Loud

MOST STARTUPS DON'T FAIL
BECAUSE THE PRODUCT IS BAD.

It's because the market doesn't understand it.
Investors don't remember it.
Customers don't see the value in it.

THE STORY GAP

Your deck explains features, but investors buy vision. Competitors with an inferior product are closing YOUR deals.

THE SILO GAP

Marketing brings leads, Product ships features, but they aren't talking. You have traffic, but no traction.

THE SKILL GAP

You have a team of juniors but nobody drawing the map. You are the bottleneck.

What you're selling
isn't
what they're buying.

The Menu

PICK YOUR INTERVENTION.

Each one is designed to move you from stuck to shipping in days,
not months.

72-hour turnaround • No sugar-coating

THE SPICY DIAGNOSIS

€2,000

€2K vs. 3 more months of flat conversion rates.

You send us: the pitch deck, the website. We tell you exactly where you're losing people — and a prioritized list of fixes you can ship this week.

01 hour debrief with the founders.
We don't work by committee.

Prioritized fix-it list with "do this Monday" items

30-minute call to answer "but what about..."

Best for: Founders pitching next week. Launching next month. Something feels off, and you need outside eyes.

Get Diagnosed →

2 weeks • One decision • Zero ambiguity

THE SPICY SPRINT

€12,000

€12K vs. another quarter of burned runway and second-guessing.

You're stuck. Pivot or persevere? Enterprise or PLG? Ads or Affiliates? A Pricing strategy losing people?
We step in for two weeks. We argue with you. We pressure-test assumptions. We break silos together. We force a decision.
Then we guide your teams to deliver the weapon to launch it.

A decision you can defend to your board/investors

The core asset to execute it (deck, messaging, pricing)

Permission to stop second-guessing

Best for: Founders with a strategic blocker costing them weeks of runway.

Book The Sprint →

60 days • Full GTM architecture

THE SPICY ARCHITECTURE

Bespoke pricing

Bespoke vs. a bad hire that costs you 6 months and €100K+.

We step in to help you move forward. While you find your perfect Head of Growth or CMO.
Bespoke pricing, based on needs and length of engagement.

Positioning & narrative architecture

What you say, how you say it, why it wins

Customer journey & conversion logic

How strangers become customers become advocates

Tech stack & data model

What to measure, what to ignore

Hiring briefs / training

So you can recruit or upskill the people who'll run this without us

Best for: Founders who need an on-demand CMO & Growth Lead. Without the equity cost.

Apply For It →

The Spicy sauce

TWO EXPERTS.
SENIORITY-AS-A-SERVICE.

We've stripped the structure back to what actually drives traction: senior expertise and immediate execution.

The result? A brand that lands and a GTM engine that scales—without the €200k price tag or agency ego.

You pay for skills, not enviable offices

Traditional agencies carry heavy overheads. You aren't paying for our "theater"; you're paying for 30 years of combined GTM and brand experience.

With us, there is no hand-off.

Talent that pitch to secure your business, are often not the same ones that continue to work on your brand. You get Meera and Toni, period.

We trade in outcomes, not hours.

Hourly billing rewards lengthy processes and unnecessary meetings. We work in sprints. Our success is measured by your traction, not the time we spent in your Slack channel.

We respect your time.

We don't do "alignment meetings" for the sake of it. We use AI to accelerate research and workflows while we focus our human time on nuanced strategy and creative thinking.

Story Strategist

MEERA

She Makes You Undeniable

Fifteen years developing creative campaigns and product marketing strategy for early-stage, growing and declining brands.
Sharpening positioning for companies investors actually fund.

When Meera rewrites your deck, it doesn't just inform—it compels.

Learn more →

GTM Systems Architect

TONI

He Makes It Unbreakable

Builds the engine that ties inbound and outbound.
Fifteen years from Sales to Marketing and Product.
Launched his own B2B SaaS. Knows what breaks at scale because he's broken it, and fixed it.

When Toni designs your GTM, it doesn't depend on you closing every deal yourself.

Learn more →

HIGHLY EFFECTIVE SUPPORT. THANKS TO MEERA AND TONI, OUR SALES PRESENTATION BECAME MUCH MORE IMPACTFUL AND ALIGNED WITH OUR TARGET AUDIENCE.

Game-changing clarity.

— Audrey, Founder — Healthtech Startup

TONI COMPLETELY SHIFTED MY PERSPECTIVE AND INTRODUCED ME TO A WHOLE NEW WAY OF THINKING.

I didn't just learn, I leveled up.

— Rima, AI Automation Expert — Brainlake

MEERA PROVED HERSELF TO BE THE STRATEGIC, DECISIVE AND GALVANISING TEAM LEADER THAT I KNEW HER TO BE.

She was absolutely instrumental to the win.

— Amber, Chief Growth Officer

TONI'S WORKSHOPS WERE REALLY WORLD CLASS.

Exceptional quality delivery.

— Nuno, Lead Product Owner — Outsystems

TONI HELPED ME UNDERSTAND HOW TO VALIDATE MY MARKET. HIS ADVICE WAS PRACTICAL AND CONCRETE.

The next steps were clear and actionable.

— Eliel, Technical Founder

IN JUST A FEW SESSIONS, I WAS ABLE TO DISCOVER NEW PROSPECTING TOOLS WHILE REVIEWING MY SALES PITCHES.

Fresh perspectives, real results.

— Magali, CEO — Appetia

TONI WAS INCREDIBLY HELPFUL FOR A GROWTH MISSION!

Exactly what we needed.

— Gourvil, Head of Sales

THINGS WE DON'T DO

✕Hourly billing (we're not lawyers)
✕"Quick calls" that become free consulting
✕Work with founders who want validation, not answers
✕Embed long term and drag the scope
✕Charge to implement workflows, and bill junior execution

THINGS WE DO

✓Start within two weeks of signing
✓Deliver artifacts, not slide decks about artifacts
✓Use AI to accelerate—we never outsource the thinking
✓Tell you when you're wrong, even if you're paying us
✓Provide prioritised actions and help your team implement them

Ditch the bland consultancy model.
Get spicy.

Spicy Questions

THE QUESTIONS YOU'RE
ASKING.

"I'M WORRIED THIS IS TOO EXPENSIVE, WE'RE AN EARLY-STAGE START-UP?"

Compare it to what you're already spending. If you're burning €15K/month on ads with flat CAC, one GTM fix pays for this ten times over.

For our short-sprints, you get to parachute in two seasoned professionals to help make the big decisions, before you're ready to make that permanent CMO or Head of Growth hire.

"HOW WILL YOUR METHODOLOGY WORK FOR MY SPECIFIC CASE?"

We apply 15 years of real world experience with startups and companies. We've worked across categories, big and small.

Each client has their own benchmarks, challenges and expectations. There's no one-size-fits-all. We've worked in your category. We know the buyer psychology. Whether you go for our 2-week or 60-day solution, we agree the scope and KPIs with you before we move.

"WHAT IF WE DON'T LIKE THE RECOMMENDATIONS?"

We dig into the proof-points together. If you disagree, we test it.

We're not here to force our opinion. We're here to force clarity.

READY TO TURN UP
THE HEAT?

We only take six to eight founders per quarter.

Q1 2026: 3 spots remaining

Let's chat.

No credit card • No pitch deck required • Just an honest conversation.